SEO Strategy
Visual Marketing

Kingsley Devon

Kingsley Devon is an independent day and boarding school in North Devon for ages 2–19, known for its inclusive education, Surf Academy, and environmental learning centre.

What They Needed

A dependable ongoing web partner to run and refine the school’s digital estate. Practically: fast turnaround on copy/image updates and news; a full SEO audit with a prioritised action plan (technical fixes, on-page improvements, local SEO for admissions, structured data); clear analytics and event tracking for prospectus downloads, open-day sign-ups and “Book a Visit”; accessibility- and safeguarding-aware patterns so policy pages, notices and term info stay current; and a unifying set of digital brand guidelines that cover website components, social templates and print ad rules. In short, a retained team to handle day-to-day visual marketing and SEO while steadily lifting performance throughout the year.

What We Did

We became the web partner—tidying structure and performance, fixing on-page SEO, and rolling out guidelines so every touchpoint feels on brand. Routine updates are handled quickly; bigger campaigns slot into a clear process.