Working with us, made simple
Find FAQs, contact options, and everything you need to keep things moving.

How much does a new website cost?
We display base prices on our site to help you estimate costs. Final pricing depends on size, scope, and specific features.
How long will it take to design and build my site?
Typical timelines range from 6–8 weeks, but we also offer express delivery for urgent campaigns.
Do you only work in Webflow?
Webflow is our preferred platform thanks to its performance, flexibility, and ease of use for clients. That said, we can develop in WordPress when needed.
Can you work from designs I already have?
Absolutely. Whether you need full design and build, or just development, we can slot into your existing workflow.
What’s included in your Monthly Site Care plan?
Ongoing support, CMS edits, Webflow updates, performance tweaks, and optional SEO add-ons.
Will my site be SEO and mobile optimised?
Yes. Every build includes performance optimisation, core SEO setup, and responsive design for all devices.
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Do Webflow websites require hosting setup?
Webflow provides built‑in hosting, making deployment fast and simple compared to traditional platforms.
How quickly can fixes be made under a care package?
Most tickets are resolved within 24 hours, and our average fix time is under an hour.
Is Webflow good for performance and page speed?
Yes. Webflow sites typically achieve excellent page speed scores because of clean code and optimised hosting.
How much does a Webflow website cost?
Project builds start at £2,500 for Launch, £8,000 for Growth and £15,000 for Enterprise. All pricing is fixed upfront.
What is included in your landing page development service?
Landing pages include a conversion-focused layout, mobile optimisation, fast load speeds, CRM integration, analytics setup and an SEO-ready structure. They're built as a Launch build.
Do you start with strategy, or go straight into design?
Strategy comes first, always. Every project starts with a clear goal and a content map that ties every page to a measurable outcome. Webflow development comes last, not first.
Do you offer ongoing SEO support?
Yes. Ongoing SEO, AEO, keyword tracking and reporting are covered by our Scale retainer.
What does The Hoop Studio do?
We're a Webflow development and growth agency based in The Cotswolds, working with marketing teams and founders across the UK, Europe, and the US. We design and build high-converting Webflow websites, run ongoing SEO and AEO programmes, and offer embedded retainer support for teams who need to keep shipping.
How much does a landing page cost?
A single landing page is built as a Launch build, from £2,500, with the final price fixed before work begins. Design complexity, integrations and tracking requirements set the final figure.
How much does Scale cost?
Scale is £1,200 a month, or £12,000 a year on a 12-month plan, and includes everything in Care+ when we built your site. CRM and automation work is quoted separately.
How long does it take to build a landing page?
Most landing pages go live in one to two weeks as a Launch build, depending on complexity and how ready your content is.
Will my website be optimised for SEO when it launches?
Yes. Every website includes strong foundational SEO including semantic structure, fast load speeds, and proper indexing setup.
This is included in our Webflow design and development service.
What are the benefits of an SEO and AEO retainer?
Scale gives you search, content and design capacity without growing your headcount. New pages ship in days, SEO and AI visibility compound month over month, and the cost is predictable with no re-briefing.
Which AI platforms do you monitor?
We track visibility across ChatGPT, Google AI Overviews, Perplexity, Claude, Deepseek, Grok and Microsoft Co-Pilot — the platforms where AI-driven discovery is most active and growing fastest.
What Lighthouse scores do your builds achieve?
90+ across Performance, Accessibility, Best Practices, and SEO. As a Webflow Premium Partner, these are the baseline — not a nice-to-have.
Do you provide SEO and AEO performance reports?
Yes. Every Scale month ends with a one-page report covering what shipped, what moved and what's next, including keyword rankings and AI visibility across the major AI platforms.
What SEO improvements can a Webflow developer make?
A Webflow developer can improve site structure, page speed, metadata, internal linking, and technical SEO foundations.
Will my website load quickly?
Yes. Websites are built for performance and optimised for excellent Core Web Vitals scores.
Can Webflow integrate with marketing tools?
Yes. Webflow integrates with CRM systems, automation tools, analytics platforms, and marketing software.
Will my website work on mobile devices?
Yes. All websites are fully responsive and optimised for mobile, tablet, and desktop devices.
How long does SEO take to show results?
SEO improvements typically begin showing results within 1–3 months depending on the competitiveness of the market.
What do Webflow Care Packages cost?
Care+ is £125 a month, or £1,000 a year on a 12-month plan, and is available on sites we build. Larger work such as new pages or SEO sits in Scale at £1,200 a month (£12,000 a year).
What does working with The Hoop Studio actually involve?
It starts with an AI Visibility Audit — a clear picture of where you stand today. From there, we build a strategy across content, website structure, and external authority signals, and monitor your visibility on an ongoing basis. The goal throughout is straightforward: make your brand the one AI recommends.
Do you handle analytics and tracking setup?
Yes. We integrate Google Analytics, Google Tag Manager, and other tracking tools.
How do I know which service is right for me?
If you need to get online fast on a lean budget, Launch is the place to start. B2B brands treating their site as a growth engine usually choose Growth, and flagship and multi-stakeholder builds suit Enterprise. For ongoing support, Care+ keeps a site we've built healthy and Scale grows it. If you're unsure, get in touch and we'll tell you straight.
Can you work from Figma designs we already have?
Yes. If you have existing designs, we can develop directly from them in Webflow. Coming with designs ready can also reduce the scope and therefore the investment needed — it's worth mentioning upfront when you get in touch.
How do I know if my brand is currently appearing in AI answers?
Most businesses don't know — and that's exactly what the AI Visibility Audit uncovers. We map the prompts your customers are asking, test which brands appear in the answers, and show you where your brand stands relative to competitors.
Do you offer fixed pricing or project quotes?
Builds are fixed-price: Launch from £2,500, Growth from £8,000 and Enterprise from £15,000. Ongoing work runs on fixed monthly retainers: Care+ at £125 and Scale at £1,200. No hourly billing, no surprises.
Can you create new landing pages as part of a care package?
Care+ covers bug fixes free of charge and up to an hour of small edits each month. New landing pages and content are part of Scale, which includes ongoing design capacity.
Do you offer ongoing support after launch?
Yes. Care+ (£125/month) keeps a site we've built monitored and maintained. Scale (£1,200/month) adds ongoing design, content, SEO and AEO work on top. Both are available as 12-month plans at a lower price: £1,000 and £12,000 a year.
Do you provide SEO performance reports?
Yes. Scale clients get a monthly report covering keyword tracking, traffic and AI visibility, with recommendations for the month ahead.
What are the benefits of a Webflow care retainer?
A care retainer keeps your site performing well long after launch — catching small issues before they compound, maintaining fast load speeds, and giving your team peace of mind without needing to manage the site themselves.
Are you a Webflow Premium Partner?
Yes. The Hoop Studio is a certified Webflow Premium Partner, which means we're recognised by Webflow for consistently delivering high-quality builds that meet the platform's highest standards.
What pushes a project from one build to another?
Ecommerce, multiple languages or a complex CMS move a Launch build to Growth. Complex integrations, large content libraries or brand work move Growth to Enterprise. We agree the right build at scoping, before any work starts.
Should landing pages be separate from the main website?
Yes. Campaign landing pages often perform better when separated from the main navigation so visitors stay focused on the conversion goal.
Can Webflow handle high traffic websites?
Yes. Webflow hosting infrastructure is designed to handle large traffic volumes reliably.
How long does it take to see results?
AI visibility builds over time, much like SEO. Early improvements — particularly in content and website structure — can influence answers within weeks. Broader authority signals take longer to compound. We track progress continuously so you can see what's moving.
Are landing pages optimised for paid advertising campaigns?
Yes. Landing pages are structured to convert paid traffic, with clear messaging, fast loading and a focused conversion flow. They're built as part of our Launch build.
What's included in a Webflow Design & Development project?
Every build includes a strategy-first approach tied to a measurable goal — leads, sales, or sign-ups — followed by custom design and Webflow development. Deliverables vary by tier but include mobile-responsive layouts, CMS setup, form integrations, and performance-first build standards.
How is this different from SEO?
SEO helps you rank in a list of links. AI search optimisation helps you appear in the actual answer — the short list of brands an AI recommends when someone asks a question in your category. The underlying signals are different, which is why a strong SEO presence doesn't automatically translate to AI visibility.
What makes a landing page convert well?
A high‑converting landing page typically includes clear messaging, strong visual hierarchy, fast loading speed, and a focused call‑to‑action.
Can landing pages be reused for future campaigns?
Yes. Landing pages are built with modular components so they can easily be reused or adapted for future campaigns.
What affects the cost of a website project?
Website pricing is usually influenced by:
- number of pages
- design complexity
- CMS requirements
- integrations
- SEO setup
- content readiness
Projects with clear scope and prepared content are usually completed faster and more efficiently.
What is included in a Webflow care package?
Care+ covers hosting and uptime checks, security and SSL monitoring, form and payment checks, free fixes for any bugs from our original build, up to an hour of edits each month, a monthly health report and priority response on tickets.
Where are you based, and do you work internationally?
We're based in The Cotswolds, and work with clients across the UK, Europe, and the US. Most projects are fully remote with async reviews and fast turnaround loops.
Do we need to already have strong SEO for this to work?
No, though existing content and domain authority can give you a head start. AI systems draw from a wide range of sources — industry publications, forums, comparison sites, and your own website. Our job is to identify which signals matter most in your category and close the gaps.
How long does a Webflow build take?
Launch sites go live in one to two weeks, Growth builds take four to six weeks. Enterprise timelines depend on scope, from a week for a focused project to around twelve weeks for a full flagship build. Every timeline is agreed before work starts.
What is included in Scale?
Scale covers keyword tracking and on-page optimisation, monthly keyword targets and blog topics, AEO for ChatGPT, Perplexity and Google AI Overviews, AI visibility tracking, backlink building, copy and section updates, and a monthly report. On sites we've built it also includes everything in Care+. CRM builds and automations are a quoted add-on.
What is AEO and why does it matter?
AEO (Answer Engine Optimisation) is the practice of getting your brand recommended by AI tools like ChatGPT, Perplexity, and Google AI Overviews. As more people search through AI rather than traditional search results, being visible in those answers is becoming as important as ranking on Google.
Is Webflow secure?
Yes. Webflow provides SSL encryption and secure hosting infrastructure.
Can you integrate landing pages with our CRM?
Yes. We regularly integrate landing pages with platforms such as HubSpot, Salesforce, Mailchimp, and other marketing tools.
What kind of results do your clients see?
Across our client base we've contributed to over £50M in revenue generated, 100K+ newsletter sign-ups, 10x improvements in top-10 keyword rankings, and 2x conversion rate improvements. Individual results depend heavily on the starting point, market, and scope of work.
How quickly can changes be made on Scale?
Most work ships in weeks one and two of each month, following the month's priorities check-in. Easy wins go live first.
Can my team manage the site after launch without a developer?
Yes. Every build uses modular layouts, a structured CMS, and clean Webflow components so your team can launch new pages, update content, and test messaging without needing a developer for everyday edits.
Can you work with our internal design or marketing team?
Yes. The Hoop Studio regularly collaborates with internal teams, designers, and agencies — providing Webflow development, technical implementation, and strategic guidance as an extension of your existing team.
Is Webflow more expensive than WordPress?
Webflow can sometimes appear more expensive upfront, but it often reduces long-term costs because it does not rely on plugins, hosting maintenance, or ongoing technical fixes.
For many marketing teams, this results in a faster and more reliable website.
What is AI search optimisation?
AI search optimisation (also called AEO, Answer Engine Optimisation) is the process of making your brand more likely to appear in answers generated by AI tools like ChatGPT, Perplexity, and Google AI Overviews. Where traditional SEO targets search rankings, AEO targets the recommendations AI gives directly to users.
Why does it matter to act now?
AI search is still early. The brands establishing visibility now are the ones setting the benchmark in their category. As more customers shift to AI-driven discovery, those recommendations become harder to displace — making early positioning significantly more valuable.
Can you create new landing pages as part of Scale?
Yes. New pages and content are core to Scale. Pages are built for speed, clarity and conversion, and ship within days rather than weeks.
Do you provide SEO performance reports?
Yes. Care+ includes a monthly health report covering performance and site health. Scale adds keyword tracking, AI visibility tracking and a monthly one-page report on what moved.
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