Syndi
Syndi is a fintech startup building a platform that simplifies lottery syndicates by automating payments, managing group entries, and distributing winnings transparently. Founded by a team of experienced operators from companies like Meta and McKinsey, Syndi was preparing to launch an MVP aimed at modernising a process traditionally handled manually between friends, with a strong emphasis on trust, transparency, and ease of use.
What They Needed
As launch approached, Syndi needed a professional, mobile-first marketing website that would establish credibility, clearly explain how their product works, and encourage users to access their web app. Their existing brand identity did not translate effectively to web, so they required a site designed from scratch that felt modern, trustworthy, and aligned with fintech standards, while remaining approachable and easy to understand.
What We Did
The Hoop Studio led the project end-to-end, defining the site structure, crafting clear and digestible messaging, and designing a clean, conversion-focused interface aligned with Syndi’s brand and audience. We then developed the site in Webflow, delivering a fast, scalable, and fully responsive marketing platform that positioned Syndi as a credible, trustworthy product and provided a strong foundation for launch and future growth.
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